This review dives deep into the Anastasia Beverly Hills Magic Touch Concealer, a product promising lightweight, buildable coverage with a natural, second-skin finish. Priced at $29 for 0.4 ounces, it boasts a creamy formula designed to correct, brighten, and conceal imperfections across various skin types. We put its claims to the test, exploring its performance in terms of coverage, blendability, and longevity, particularly focusing on its suitability for dry skin. The concealer's unique tear-drop applicator and compatibility with different foundation types were also examined.Our in-depth analysis compares the Magic Touch Concealer against other popular options, highlighting its strengths and weaknesses. We explore its ability to provide full coverage without looking cakey, its behavior on dry and peeling skin, and whether its claimed creaseless wear holds true throughout the day. Ultimately, we determine whether the Anastasia Beverly Hills Magic Touch Concealer lives up to its hype and if its benefits outweigh potential drawbacks for different skin concerns and preferences.
Pros And Cons
- Lightweight and creamy formula
- Melts into skin
- Buildable medium to full coverage
- Blends easily
- Good coverage
- Smooth finish
- Comfortable to wear
- Works well with various foundation finishes
- Doesn't accentuate peeling skin
- Shade four is lighter than expected
- Can freeze and accentuate fine lines under eyes initially, although this lessens after setting
- May settle into lines slightly as it sets.
Read more: Top 5 Full Coverage Concealers You Need to Try
Product Overview and Claims
The Anastasia Beverly Hills Magic Touch Concealer retails for $29 and contains 0.4 ounces of product. It's marketed as a lightweight, creamy formula designed to correct, brighten, blur, and conceal, offering buildable medium to full coverage. The brand boasts a natural, second-skin finish with light-reflecting ingredients for a soft-focus effect. It's cruelty-free, dermatologist and ophthalmologist tested, and free of parabens, gluten, alcohol, and fragrances.
The extensive list of benefits includes claims of creaseless wear, lightweight texture, and extended play time for easy blending and placement. The packaging features a tear-drop applicator for precise application, making it suitable for concealing and highlighting. Anastasia claims it pairs seamlessly with various foundation finishes and covers a wide range of skin types.
Shade Comparison and Initial Application
I tested shade 4, described as fair to light with pink undertones. I compared it to other concealers in my collection: NARS Radiant Creamy Concealer in Vanilla, Tarte Shape Tape in Fair, Wet n Wild Incognito in Light Beige, and Pat McGrath Sublime Perfection in L4. Initially, the Anastasia concealer appeared quite light, even for my fair skin. I applied it first with a damp sponge, finding it blended effortlessly, though I didn't reach my inner corner effectively.
Buildability and Brush Application
The concealer demonstrated impressive buildability. One more dab significantly improved coverage, eliminating purple discoloration. The formula felt very emollient and smooth. Applying with a brush resulted in better immediate coverage; it’s more suitable for those seeking full coverage straight away.
Even with multiple applications, the concealer blended seamlessly with my Tom Ford foundation, achieving a natural, full-coverage look. This seamless blend surprised me; most concealers don’t live up to such claims.
Initial Impressions and Setting
Initially, I was very impressed with the application and blendability of the concealer. However, as it set, it started to emphasize some of my under-eye lines, which was unexpected and undesirable. This is the main drawback I found. While smoothing helped initially, the lines reappeared after the product settled
The concealer seemed to handle some peeling skin I had around my eyes relatively well, without accentuating the texture. This is a positive feature for those with dry skin.
12-Hour Wear Test Results and Final Thoughts
After 12 hours, the concealer remained comfortable and provided excellent coverage. However, the slight emphasis on my under-eye lines persisted. The concealer's ability to minimize the appearance of peeling skin was exceptional. The formula remained smooth and didn't feel cakey or dry throughout the day.
Overall, the Anastasia Beverly Hills Magic Touch Concealer is a high-coverage option, particularly beneficial for dry skin types, Despite my minor concern about accentuating lines, its performance on dry, peeling skin earns it high marks. For users not overly concerned about fine lines, it's a strong contender.